Companies

Publicis Omnicom: A search for value

Name: Publicis Omnicom: A search for value
Uploaded: 2013-07-29T17:01:27.702Z
Duration: 3 min 30 s
Channel: Financial Times
Description: Anousha Sakoui on the barriers to a successful advertising merger

The FT’s Anousha Sakoui looks at the plans for a $35bn Franco-US merger of Publicis and Omnicom. She assesses the chances of regulatory approval and the record of transatlantic mergers in creating value for shareholders.

July 29, 2013

Produced by Josh de la Mare. Footage from Reuters. Stills from Publicis and Omnicom.