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Technology transforms high street

Mar 8 2013  Technology is changing the way retailers do businesses with some brands combining analytics and mobile apps to learn about their customers. Scott Morrison of Diesel UK and Bryan Glick of Computer Weekly talk to the FT's Bede McCarthy about giving customers something in return for their data.  (4m 25sec)
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Filmed by Steve Ager and Rod Fitzgerald. Produced by Daniel Garrahan
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