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How a Sheffield steel-casting maker survives

Mar 18 2011 Andrew Cook, chairman of William Cook, Britain's biggest steel-castings maker, describes how his Sheffield-based company survived the financial crisis and tough decades before. In the second video in the FT's series on the future of UK manufacturing, Mr Cook discusses with Peter Marsh, FT manufacturing editor, the need for flexibility and quality, and says the UK government should take only a "minimalist" role. (5m 46sec)

Credits:
Produced by Josh de la Mare. Filmed by Steve Ager.

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